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Long ago I was watching TV and a advertisement for the US Army came on, some of you might remember: “Be all that you can be! In the Army” Back then I didn’t think much of that phrase, nor did I ever use it.

Recently, I have rethought about that phrase, all because of a stroll.
I strolled along the mall, and as I passed a table for the army recruiter, I looked at the pamphlet. The cover was a bright green and positioned in the corner was a soldier in military gear. As some of you may recall that original commercial was the same thing, a soldier or two dressed in military gear. The recruiter looked at me. “Interested?”
He was a tall man dressed in an army uniform, on his chest were the medals and citations he had received through his time in the service. He stood proudly, his hands at his side, his smile genuine. He was a soldier.
Trained to have honor , loyalty and duty. Be all you can Be….. “Be all you can be?” I said, he let out a short laugh and smiled.
“I remember that commercial.” He said, still holding his soldier like discipline.
“Thanks, but no thanks.” I said, he nodded to me, still holding his smile.
I turned to walk in the mall and began to think, the army used “Be All You Can Be” why can’t that be true for other things. Take Network Marketing for example, it is like the army in many ways. In network marketing we learn what the basics of how and why it works, how to make things work, how to make contacts, how to make money, and run a successful business. Much like that soldier, learning the basics of military strategy. Like that soldier you crawl in the mud, you run into obstacles, you swing on ropes, you learn about strategy. Through the mud, and water, through all the obstacles. swinging on ropes, you persevere.
Our boot camp can seem just as tough, we generally have a tough time learning the basics, but through trial and error we get a greater understanding of our business at hand.
Then that one day, when all seems to be lost, when we have pushed the limits of our hearts, minds, and souls, it happens. The email, that you’ve always waited and hoped for, that message on your machine, asking you to call them back, that one offer that lets you know: “I Have Graduated from Boot Camp.”
Your hard work and perseverance has paid off, you’ve made the contact, and you’ve made that first bit of profit. While we don’t get any medals in network marketing, we do have one phrase that I think applies to us, just like the army: “Be All You Can Be.”

Through all those calls and emails you didn’t get, through all the ads in the paper that never got answered, you persevered , and got that one contact, that one email, that one call.

Your a soldier now, your in an elite force of individuals, who have committed to be by your side, and help you through the mud. They’ll be there when you need them, they’ll give you strength when you falter, they’ll teach you what it takes to be in the field, so you don’t lose focus, because they know what it takes. They know how to survive in this business, they know that without\ that commitment, if it falters or flees then the whole unit breaks down. They teach you and mentor you to stay the course, be strong, loyal, be all you can be. One phrase that denotes a search for excellence, one phrase that has seen American troops, serve our country with honor. Be All You Can Be in life, and Network marketing.

God bless,

Felix